Julia Roberts Sparkles in Chopard's New Happy Diamonds Campaign

Julia Roberts, the Oscar-winning actress and global ambassador for Lancôme, has added another prestigious brand to her portfolio: Chopard. The Swiss luxury jewelry and watchmaker has tapped Roberts as the face of its new Happy Diamonds campaign, which celebrates the joy and sparkle of its iconic collection.

The campaign, shot by Shayne Laverdière, features Roberts wearing various pieces from the Happy Diamonds line, including earrings, necklaces, rings, and watches. The jewelry is characterized by its moving diamonds that dance freely inside transparent sapphire crystals, creating a playful and dazzling effect.

Roberts showcases her radiant smile and expressive eyes as she poses with the jewelry, conveying a sense of happiness and elegance. The campaign also includes a short film directed by Xavier Dolan, in which Roberts dances to the tune of "Don't Stop" by Fleetwood Mac while wearing a stunning Chopard necklace with 25.8 carats of diamonds.

The film is inspired by the story of how the Happy Diamonds collection was born. In 1976, Chopard's designer Ronald Kurowski was mesmerized by the sight of a waterfall in the Black Forest, where he saw thousands of tiny water droplets sparkling in the sun. He decided to create a jewelry line that would capture the same effect of light and movement, and thus, the Happy Diamonds concept was born.

The collection has since become one of Chopard's signature lines and has been worn by celebrities such as Marilyn Monroe, Audrey Hepburn, and Princess Diana. The brand has also been a longtime supporter of the Cannes Film Festival, where it has created the coveted Palme d'Or trophy since 1998.

Why Julia Roberts is the perfect choice for Chopard

Roberts is no stranger to Chopard's creations, as she has often worn them on the red carpet and in her movies. She famously wore a vintage Chopard necklace with 42 carats of diamonds in the 2016 film Money Monster, directed by her friend and frequent collaborator George Clooney.

The actress has also been a loyal customer of the brand for many years. In an interview with Harper's Bazaar UK, she revealed that she bought herself a Chopard watch after she won her first Golden Globe for Steel Magnolias in 1990. She said that it was her way of celebrating her achievement and rewarding herself for her hard work.

Roberts is not only a fan of Chopard's jewelry but also of its ethical values. The brand is committed to using only responsibly sourced materials, such as Fairmined gold and conflict-free diamonds, and supports various social and environmental causes through its philanthropic arm, the Chopard Foundation.

Roberts shares this passion for making a positive difference in the world, as she has been involved with several humanitarian and environmental organizations, such as UNICEF, ONE Campaign, Red Nose Day, and Heal the Bay. She has also been vocal about raising awareness on issues such as climate change, human rights, and women's empowerment.

The collaboration between Roberts and Chopard is, therefore, a perfect match, as they both embody the spirit of happiness, beauty, and responsibility. As Caroline Scheufele, Chopard's co-president and artistic director said: "Julia Roberts was the only person I felt could convey the spirit that I see in Happy Diamonds: her exceptional radiance, her vitality, her generosity."

How to get Julia Roberts' look with Chopard

If Julia Roberts' look inspires you in the Happy Diamonds campaign, you can get your own piece of Chopard jewelry from their online store or their boutiques around the world. Here are some of the items that Roberts wears in the campaign:

  • Haute Joaillerie heart earrings: These earrings are made of ethical 18-karat white gold and feature 88 brilliant-cut diamonds totaling more than 28 carats. They have a heart-shaped design that reflects Roberts' warm personality and love for life. They are priced at $1.2 million USD.
  • Happy Hearts necklace: This necklace is made of ethical 18-karat rose gold and features five hearts with moving diamonds inside them. It is part of the Happy Hearts collection that supports the Naked Heart Foundation, a charity founded by model Natalia Vodianova that helps children with special needs. It is priced at $7,500 USD.
  • Happy Sport watch: This watch is made of ethical 18-karat rose gold and stainless steel and features seven moving diamonds on its dial. It is part of the Happy Sport collection that combines sporty elegance with feminine charm. It is priced at $14,900 USD.
  • Happy Diamonds Icons ring: This ring is made of ethical 18-karat white gold and features three moving diamonds inside a heart-shaped frame. It is part of the Happy Diamonds Icons collection that pays tribute to the original design from 1976. It is priced at $3,900 USD.

You can also browse other collections from Chopard, such as the Precious Lace, the Ice Cube, and the Alpine Eagle, to find the perfect jewelry for your style and occasion. Whether you want to add some sparkle to your everyday outfit or dazzle at a special event, you can find something that suits you from Chopard's wide range of jewelry and watches.

Category
in

Fashion Ads

fall 2008

Designer and founder of Paule Ka, Serge Cajfinger was inspired for his fall 2008 collection by movies like ‘Sue Lost in Manhattan' and ‘Grey Gardens'....read more

in

Fashion Ads

ad campaign

Spring/Summer 2009 ad campaign for luxury fashion label Prada was inspired by ancient stone bas-reliefs - depicting everyday life scenes and in this...read more

in

Fashion Ads

print ads

GAP partnered with Hollywood director Sofia Coppola and Wieden + Kennedy in New York to make a new stylish and original fashion holiday...read more

in

Fashion Ads

print ads

"Human After All" is the latest advertising campaign for Diesel denim. The seven frames take us into a technology ruled...read more

in

Fashion Ads

Miu Miu

Succeeding fellow actress Kirsten Dunst, Vanessa Paradis is the new face of Miu Miu for the fall/winter 2008/09 ad campaign. Photographed by artistic...read more

in

Fashion Ads

menswear

Polish fashion brand Wolczanka manufacturing men's shirts and accessories sends in the spot light the classic white shirt for their Spring/...read more

in

Fashion Ads

perfume water

GINEVRA is a perfume with two distinct scents and packaging, dedicated to two different souls: white for delicate, romantic and angelic women...read more

in

Fashion Ads

Jessica Stam

I absolutely adore Dolce&Gabbana's spring/summer 2008 ad campaign. The Italian design duo took further the season's arty inspiration and imagined a...read more

in

Fashion Ads

spring trends

Dior Homme Spring/Summer 2009 ad campaign featuring Brazilian model Marlon Teixeira benefits from couturier Karl Lagerfeld's photographic...read more

in

Fashion Ads

calendar

The new calendar of Campari features Ukrainian actress (and Bond girl) Olga Kurylenko who shares spotlight with the other...read more

in

Fashion Ads

Lily Donaldson

With a luxe boho fall collection, the Woodstock/'bohemian nomad life' references were pretty predictable for the Gucci fall 08 ad campaign. The photos were...read more

in

Fashion Ads

Patrick Demarchelier

Renowned French photographer Patrick Demarchelier creates a sensual and very glamorous vibe for Donna Karan spring-summer 2011...read more